WhiteFlash Review

Recently I have just purchased a diamond from WhiteFlash. So let me make a quick review about it.

I bumped into WhiteFlash via Beyond4cs. The first impression of their site is - Classic. It doesn't emit that kind of "young and vibrant" feel, like Tifanny & Co. However, WhiteFlash is seriously fun to use. Its response is quicker than I have imagined and its search filters are nicely done and easy to use. The page may know daunting at first, but once I used it, it is pretty friendly.

The site provides all the necessary details, including the photo of the actual diamond, the IdealScope of the diamond, the ASET image of the diamond, the Hearts & Arrows of the diamond, the Sarine Report of the diamond, and also the certificate of the diamond. These are GOLD. Not many resellers are able to provide such service, as far as Malaysia is concerned. So, good work there!

Ok, Let's move on to Customer Service. Overall, their Customer Service is excellent! All the questions I've asked have been replied promptly, despite the time zone difference. I am in Malaysia, while they are in Texas, US, which means there is a 13-hour time difference. To my pleasant surprise, their CEO, Debi Wexler even answered my questions personally. At that time, I was thinking that she may just be another 24/7 support personnel, until I found out more about the company. Talk about great leadership! She redirected my question to the company's master gemologist, Bob Hoskins, and he answered my question promptly as well. Also, other Customer Service personnel are as helpful as they can. Overall, top-notch Customer Service from them!

Next, let's move on to purchasing process. For first time customer, they can claim their USD25 welcome voucher just by typing in WELCOME25. This voucher is applicable for any purchase that is above USD2,000. Since my chosen stone was above that price, I was entitled to claim it. They also have a 3% rebate for using wire transfer, hence I decided to use Maybank (Malaysia local bank) to perform TT to WhiteFlash's account. The process was pretty easy as WhiteFlash provided all the necessary details for transaction and I can perform TT via Maybank2U (Maybank's Internet Banking) at a standard charge of RM10.00 per transaction. One thing to note was that the ABN Routing code was actually the FED code on the TT transaction screen. The exchange rate charged by Maybank will based on the TT selling price listed on their forex page. Once done, WhiteFlash was quick to receive the payment. There was a USD23 bank fee charged to WhiteFlash for receiving the money, but they absorb it. So the whole purchase was smooth. Nice.

Finally, the delivery process. The delivery was free and WhiteFlash uses Fedex International Priority. This means that I did not have to pay a single cent for delivery and I was able to receive the parcel quicker than the standard service. Below is the package I receive, along with the contents.

The package

The contents - Loose diamond in box, certificate, diamond tweezer, H&A scope, diamond holder, diamond cleaning cloth

The diamond

The hearts

The arrows

Once the package reached Malaysia, I will have to pay Goods & Services Tax (GST). It was applicable to the following items:
  1. The price of the diamond.
  2. The freight value.
  3. The insurance value - 1% of the price of the diamond.
Although the freight value and insurance value were included in this delivery, but I still need to pay the GST for each item above. All these charges had been paid by Fedex on my behalf and I paid back Fedex agent the exact amount. Always remember to prepare the required amount if you are purchasing items that are taxable from overseas.

Wait... they had forgotten about the Cherry Wood Ring Box that I had requested! Therefore, I politely inform them that I had received the ring safely, but I was a bit disappointed that they did not include the Cherry Wood Ring Box even though I had reminded them. And guess what? They agreed to sent me the box free-of-charge! :) Brilliant Customer Service!

A few days later, my Cherry Wood Ring Box arrived.

Cherry Wood Ring Box close

Cherry Wood Ring Box open

Overall, this is a very satisfying purchase from WhiteFlash, and without a doubt, I will recommend to anyone who wishes to purchase a diamond at a reasonable price!

Update: 13 October 2016
Update insurance value to 1% of the diamond price, instead of 10%.

July 14, 2016
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